Newsletter Articles
New Year, New Strategy
New Year, New Strategy - How Small Retailers Are Pushing Forward In 2023
Observing the Competition
Identifying Their Strengths & Weaknesses - Revised August 10, 2023
Organic vs. Paid Search Results
Natural Results Attract Majority of Search Traffic - Revised April 5, 2024
Performance Growth Correlations
Leveraging Google Analytics for Business Expansion - Published May 31, 2024
Personalizing Online Customer Service
Personalizing Online Customer Service - Using Multi-Media Technologies to Personalize Online Customer Service
Phishing, SMiShing, Vishing, & Pharming
Phishing, SMiShing, Vishing, & Pharming - How to Spot & Avoid Fraudulent Attempts To Steal Confidential Information
Planning A Successful Online Presence
Planning A Successful Online Presence - Developing An Effective Web Presence Strategy & Advertising Campaign
PPC (Pay-Per-Click) Advertising
Using PPC to Fuel Your Small Business Growth - Published September 19, 2024
Presentation Is Everything
Presentation Is Everything - Dot The i's & Cross The t's - Website & Marketing Materials Must Be Accurate!
Product Display & Marketing
Product Display & Marketing - Website Content Must Be Merchandised Just Like Products In-Store
Realizing Remarketing Campaign Potential
Understanding the Benefits of Using Remarketing Campaigns for SMB's - Published July 25, 2024
Reviews Affect SEO
The Importance of Reviews & Their Impact on SEO - Published April 26, 2024
Search Engine Optimization (SEO)
Search Engine Optimization (SEO) - An Explanation of Search Engine Optimization for the Non-Techie
Search Engine Ranking Basics
Search Engine Ranking Basics - Understanding How Search Engines Rank Websites
SEO, Website Performance, & Google Ads Synergy
How Their Interplay Can Boost Your Overall Google Ads Success - Published December 5, 2024
Social Media Customer Service Playbook
Elevating Small Business Connections and Reputation for SMB Growth - Published December 3, 2024